Welcome on the DDIM-Website of Julia Iffert-Scherbeck

Julia Iffert-Scherbeck
Transforming Marketing to Shape the Future.
I redesign and transform marketing for mid-market companies to help them succeed in tomorrow's markets.
Contact data
Julia Iffert Consulting, München
- Telefon Mobile
- +491783395484
Social networks
Personal data
- Date of birth
- 15.07.1982 (Age:42)
Short profile
With over 15 years of experience, I shape the future-orientated realignment of marketing in medium-sized companies, especially in transformation phases and M&A processes. This is how I create measurable competitive advantages and sustainable growth in the markets of today and tomorrow.
- Marketing strategy & demand generation: customer acquisition and retention, marketing mix, sales
- Brand strategy & brand management: brand development, positioning, repositioning and rebranding
- Marketing organisation & digitalisation: teams, structures and technology and AI integration
- M&A expertise: marketing due diligence to post-merger integration
- Transformation management: marketing operating models, stakeholder management & change communication
- Building a Company / Business
- Merger & Acquisition
- Communication
- Marketing
- Sales
- 2nd Level / Division Management / Department Management
- Consultant, Advisor
- Projekt Manager (Leitung)
- Real Estate Industry
- Medien & Verlage
- Owner-managed / Family Business
- Medium-sized Enterprise
- Europe (EU)
- Germany
- German (Mother tongue)
- English (Business fluent)
Sonstige Expertise: C-Level Workshops, Dienstleistermanagement, Agenturauswahlverfahren (Pitches)
Expertennetzwerk: umfangreiches Spezialisten-Netzwerk, von KI-Automatisierung u¨ber Design bis Paid Media
IM projects (self employed)
Großhandelsunternehmen
- City / place
- Norddeutschland
Verschiedene Unternehmen aus den Branchen Handel, MedTech und Immobilien
- City / place
- Deutschlandweit
Education
FOM Hochschule für Oekonomie & Management, München
Ludwig-Maximilians-Universität, München